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Running an Ethical Business
William David Thompson

Making decisions that stretch the truth aren’t as harmless as they may appear. Running your business in an ethical way means a lot more than honest billing and paying your taxes.
The Ins and Outs of Annuities
Robert T. Reider

Annuities are sold by life insurance companies to provide benefits during your lifetime. An annuity provides a guaranteed lifetime income that you can elect to have start either immediately after purchase or at a future date.
Selling Ad Space and the Digital Divide
18008

When advertising on the Internet began, it tried a CPM model based on the number of times the ad - typically a banner - was shown. However, the CPM has somewhat lost its appeal and a new model of advertising appeared altogether: the "cost per click" (CPC).
Cyberzoning Comes To Your Neighborhood
Stanley P. Jaskiewicz

Does a home-based Internet business violate the law each time its owner sits down at a computer terminal? Zoning authorities in Long Beach, California, recently used that argument to shut down an online Tarot card reading business.
Barter Your Way To FREE Advertising
Patrick Librojo

In this high-tech world of ours, us marketers tend to forget about some effective methods of promoting our products or services. One of the "old-fashion" marketing methods I like to use is - Bartering.


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